UPDATE: Today I talked with Greg, the CEO, and Andre from Daiya cheese and I left our conversation feeling the company is in the process of taking appropriate measures to resolve the hurtful video posting on facebook and make sure situations like this do not happen again. I will be sure to blog about follow through of these measures and feel very confident that the company is sincerely good and will remedy the situation.
Daiya cheese just posted a video on their facebook page titled “Being FAT is now illegal in Japan” and then asked, “Should this be adopted in North America?” People have been commenting like mad, both upset and agreeing. Many comments were downright insulting and inappropriate. Daiya then did a post saying they did not want to offend anyone, just encourage a discussion. They obviously still do not get it.
By posting this video, Daiya is leading a discussion that promotes hatred. The idea of making fat people illegal contributes to stereotypes that we are all lazy and eat unhealthy. It contributes to the shaming of fat people and tells us they we need to change. It does not ask important questions; such as can you be fit and fat? The answer is YES!
You can see this when reading the comments by others. I get so enraged seeing how rampant fat hatred is and how quickly our concerns are dismissed and made fun of. People are not just speaking their mind; they are attacking me. I have been fat as long as I have been conscious of my existence, been fit majority of that time and vegan over 15 years. I have experienced people’s stereotypes and have been targeted for my size in ways you could not imagine. This includes, ironically, having a hamburger thrown at me during a mcdonalds protest and names slung at me by a car passing me as a bike up a huge hill.
Corporations have been profiting from people’s insecurities and promote unhealthy diets and unattainable bodies. As a result, our society is filled with eating disorders and bad body image. There is a solution. Promoting a healthy diet and exercise, along with body confidence, will contribute to a healthier population. A person’s size has no relevance in the talk about health. As a society, we should focus on health at every size and respect for every person.
On Daiya’s wall I posted that they should educate themselves about this issue, and even volunteered myself to be contacted to do so. Their response? A thank you for my post and that I can email them at any time. What! Wasn’t I already contacting them? And isn’t it their responsibility to educate themselves and correct their ignorance? I try to give companies a chance for a positive response since I have been at the other side of controversy before, but their response it not acceptable. Please join me in telling Daiya their post and behavior is irresponsible and not acceptable. Daiya should educate themselves why this post is considered offensive to so many and make a true apology. Email them at firstname.lastname@example.org.
And if you personally would like to know more about this topic, feel free to contact me, or check out some of the links below.